Thursday, August 27, 2020

New Mutants is Disney's chosen sacrifice

Via IMDb.
 Tim Knight from the fantastic HeroPress (fun fact: reading HeroPress will give a flowing mane of luscious hair and make you as jacked as Arnold Schwarzenegger in Conan) did a post about the release of New Mutants, a movie that's been in limbo since like 2018. It was in the comments, though, that Knight really hit the nail squarely on its head:

It's the canary being lowered into the pandemic-filled coalmine to gauge audience's willingness to return to cinemas, a sacrificial lamb that Disney clearly doesn't care that much about as they're about to totally reboot and revamp the franchise as part of the main MCU.

Exactly. New Mutants is a movie that Disney has no vested interest in seeing succeed at the box office. Remember, this movie was made before Disney bought out Fox, so they have no financial pony in this race, so to speak. Also, the only reason the movie is even getting a theatrical release at all is that they're contractually obligated to do so. If it makes money, The House of Mouse will gladly pocket it, but if it flops (which it almost certainly will), that's no great loss to them. My guess is that they might run New Mutants in theaters for like two weeks before withdrawing and tossing it up on Disney+.

1 comment:

  1. Thank you for considering my waffle worthy of consideration. Looking forward to hearing the box office numbers on The New Mutants from this weekend.